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June 2018


2018 Content Fitness Report

Only 46.5% of marketers say that their content marketing program is fully integrated with their overall communications strategy. In the 5th annual Content Fitness Report, PAN surveyed over 200 marketers to discover this year's challenges, trends and insights. Get the full 2018 report here.

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Phononic: Content Marketing for a Visionary Brand

Phononic capitalized on grocery transformation via content marketing to enter the F&B conversation. See the results of their integrated approach.

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How Can You Create Great Content? Five Tips for Better ROI

Ensure success of your content marketing program and achieve your business goals with five best practices for creating great content.

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PAN Communications Simplifies Content Marketing with New Three-Tiered Program

PAN has identified a simplified approach to help marketers amplify content and better engage with customers across all levels of the sales funnel.

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5 Best-Practices B2B Content Marketing Strategies to Implement Right Now

With the right strategies, you can generate continuous traffic, build trust, brand awareness and drive more conversions, creating a more successful B2B content marketing program.

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Measuring Content Marketing ROI: A Definitive Guide

Content marketing is largely about attracting, engaging, nurturing and converting leads, all while establishing yourself as a thought leader and go-to brand in your industry.

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