lead generation strategy with your PR agency

78% of marketers are adjusting the tone of their messaging & positioning heading into 2021.*

See how to successfully partner with your PR agency to elevate your inbound marketing strategy and build a successful formula for lead generation.

Make your PR agency integral to lead gen today!

Having a well-oiled inbound marketing strategy will help you build a stronger overall brand and a heightened awareness compared to your competitors.

This will not only bring customer acquisition costs down, but will deliver higher quality leads that save your sales team time and resources.

This eBook will guide you in effectively and consistently communicating across channels to keep your customers engaged at every stage of the buyer’s journey. While you navigate the challenges of the economic downturn, learn how a PR agency can help integrate your content marketing, social media, email marketing and PR efforts to achieve brand revenue goals and KPIs.

Take your brand marketing efforts to new heights with these four steps:

  • Align your messaging & positioning across channels.
  • Create cohesive content by articulating brand values, updating buyer personas + much more.
  • Follow the PESO model to amplify your lead gen efforts.
  • Cultivate a strong group of brand advocates that will deliver impact across departments.

What are you waiting for? Download the free eBook to learn more.

*PAN's 2020 Content Fitness Report

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