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PAN Resource Center
PAN Communications

October/November 2017

Digital Transformation and The Future of Media with Randall Lane

If you believe the talk that the media industry is in a downward spiral, Forbes Editor Randall Lane would like the opportunity to set you straight. Lane shared his thoughts during an Oct. 12 breakfast event, “Digital Transformation & the Future of Media,” at PAN’s downtown Boston office. David Fialkow, co-founder and managing director at Boston VC firm General Catalyst, moderated the discussion.

Watch the video here

Successful Client-Agency Relationships: Real Talk
Successful Client-Agency Relationships: Real Talk
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White Ops: Research Done Right
Case Study
White Ops: Research Done Right

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Use Existing Assets to Start a Digital PR Program
Using Existing Assets to
Start a Digital PR Program


The New Landscape of PR and Inbound Marketing

By choosing the right agency and an optimal mix of marketing technologies, you can avoid wasted time and delayed ROI from managing multiple teams or training staff to put a successful marketing program in place. PAN surveyed over 100+ marketing professionals as part of its fourth annual Content Fitness Report (CFR), querying marketers on the “health” of their content marketing programs. PAN discovered that the majority of marketers surveyed remain at an intermediate level in terms of integrating content marketing with other programs like PR and social media. 


Entering a New Market: Why PAN Communications is Taking a Bite out of the Big Apple

As part of our five-year growth strategy after our West Coast expansion in 2015, the opening of “PANhattan” (as we have come to affectionately call it) signals to our clients that we’re at a stage where we’re confident that our award-winning programs and skills can go toe-to-toe with the best agencies in the world. It also positions the PAN brand on a new national scale. In addition to New York, our current office locations proudly include Boston, San Francisco and Orlando. Read more here to find out why PAN chose New York for a new growth opportunity.


PAN's CEO Named to PR News' Top 50 Game-Changers of PR

President & CEO of PAN Communications, Phil A. Nardone, Jr., was recognized by PR News as one of its “50 Game-Changers of PR.” This recognition honors professionals who have accelerated the expansion and growth of brand communications. Phil is known by his employees, mentees and students as being a highly driven professional that pushes others to reach their potential, while holding them to high and transparent expectations.