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PAN's Influencer Marketing Guide |
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Incorporating influencers into your PR and marketing strategy requires setting the right goals, finding the right influencers and putting the right tools and skillsets in place to measure impact. PAN's influencer marketing guide helps you go beyond the basics and learn how to incorporate influencers into every aspect of your brand's paid, earned and owned programs.
Discover how to unlock the power of influencer marketing here. |
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Playbook: Closing the Gap on Tomorrow’s PR Challenges |
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PAN Communications and The Holmes Report recently partnered to uncover the true state of the evolving communications department. Discover the five main elements that are changing the way we communicate, integrate and become more customer centric.
Read More |
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HIMSS19: Recap and Insights of Top Trends and Takeaways |
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43,000 health executives, policy makers and academics took part in HIMSS19, the leading health information and technology conference. Key themes and discussions took place around consumer centricity, interoperability and cybersecurity.
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PAN Communications Continues Commitment to Storytelling by Hiring Chief Media Strategist |
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PAN Communications announces the hire of Elizabeth Yekhtikian, a veteran media relations professional who joins PAN as the firm’s first Chief Media Strategist.
Find Out More |
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This is How to Boost Your Thought Leadership this Year |
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How do you lay a foundation for your brand through thought leadership? Start with content in the form of social media, blogs and contributed articles.
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2019 Content Marketing Trends: Say Goodbye To Big Data And Hello To Big Ideas |
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The biggest content marketing trends of the year are all about recommitting to our audiences, which includes building their trust. Find out why 2019 is a critical year for marketers to learn and adapt while refocusing on what our audiences want from us.
Read More |
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