Are you ready to change your PR strategy with influencer marketing?
A recent report found that more than 37% of marketers are dedicating budget to influencer marketing, with that number expected to grow.
Why is this trend growing so quickly?
When B2B brands find the right influencer relationship, they find an advocate for their brand who has the same visions, values and interests.
With this alignment and the right process in place you can meet your brand awareness, lead-gen and ROI goals.
Throughout this eBook, you will discover how to:
- Set your goals;
- Discover your influencer network;
- Engage with your influencers;
- Develop paid, earned and owned influencer strategies;
- Measure the impact.
It's time to effectively communicate the benefits of your product or service with influencer marketing.